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Hagerty

Mundane graphics for an unexceptional festival

SCOPE

Design / Identity design / Printed collateral / Signage

The Hagerty Festival of the Unexceptional took place at Grimsthorpe Castle in Lincolnshire.

Taking colour prompts from the dynamic stripes of the 70s and using old Hanes manuals as inspiration, we have introduced typography and a period colour palette to help position the style and clearly define it as marvellously nostalgic.

Using photography to enhance the visual flavour of the messaging and key information boards, these tongue in cheek, witty statements help to punctuate the event with humour and help to make it mundane, yet memorable.

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